Dom Pérignon unveil 2003 vintage rosé in collaboration with artist Jeff Koons





Dom Pérignon have launched a limited edition gift box for their 2003 vintage rosé in collaboration with iconic American contemporary artist Jeff Koons.

This limited edition offering, titled Balloon Venus for Dom Pérignon, is the revered artist’s first foray into the wine world and his first collaboration with a champagne house. Should one wish to purchase the made-to-order case that is available for a year, it will set the recipient back a quite staggering €15,000. A mere snippet perhaps when one considers Koons’ original sculpture Tulip, which graced New York's Rockefeller Center plaza, achieved an artist record of $33.7m (£21.2m) at Christie’s in November last year.

According to Dom Pérignon’s official website, the collaboration, “…represents their common faith in the possibilities of creativity understood by both parties as a respect for tradition united with a flair for innovation.”

“Inspired by the Venus of Willendorf, a tiny Palaeolithic figurine discovered in Austria and dated to around 23 000 BC, Jeff Koons’ Balloon Venus proposes a new kind of idol: a modern-day goddess of love who embraces her beholder in reflective curves.

“The Balloon Venus is part of Jeff Koons’ Antiquity series that begun in 2008, playfully exploring motifs from the History of Art with his trademark creative verve. The artist adapted the Balloon Venus sculpture for Dom Pérignon, by transforming the original statue in a smaller version which preciously guards the bottle.”

You can purchase the Dom Pérignon’s 2003 vintage minus Koon’s masterful creation, it costs £340 and is available from Selfridges.
 
 
 
Richard Geoffroy, chef de cave at Dom Pérignon described the vintage produced from the 2003 harvest as “one of the most memorable ever” and as “the vintage of superlatives and extremes”.

Geoffroy told Harper’s Magazine: “We saw the greatness of the vintage but had to find a way to express it. Our team was mobilised and ready to meet all the challenges and take the risks needed to respond to the extreme conditions of the year.”
 
 
 
 
 

Written by: Ben Moss

Ben Moss 

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