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Gargantuan Chinese wine bottle tops scales at three tons





The Chinese wine market has long been identified as the most profitable and rapidly upcoming domain in the industry. Consumption and understanding is on the rise and imported volumes have grown nearly six-fold over the past five years. China now accounts for 13% of global wine sales with that number widely predicted to increase on an annual basis. They evidently dig wine in a big way, and so the subsequent unveiling of a three-ton bottle of wine at the Sixth Yantai International Wine Expo held in Shandong province shouldn’t really surprise us!

More than 10,000 people from 20 countries and regions attended the event, including representatives from some of the world's leading wineries.

Visitors were greeted by the gargantuan 30-foot long and eight-foot wide bottle of Jinding Claret that weighed in excess of three-tons. Designed to not only capture the eye but more pertinently illustrate the quality of wine on offer, all visitors were encouraged to sample the tipple on entry.

A spokesman for the Jinding Co. told The Metro: “We wanted to make sure everyone at the exhibition had the chance to taste our wine, and with the size of this it turns out one bottle was enough.”

There were 450 exhibitors from 20 of the top wine producing countries including France, Spain, the US, South Africa, Italy and Chile attended the three day affair.

"Yantai enjoys rich resources and an enormous advantage in developing its wine industry. We sincerely hope this expo will help more people conduct business in Yantai and make exchanges within the wine sector," Zhang Jiangting, secretary of the Yantai Municipal CPC Committee said at the opening ceremony on June 27th. 
 
 

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