You are using an outdated browser. For a faster, safer browsing experience, upgrade for free today.
Twitter Facebook Media


CellarVie Wines meets…Oyster Meister





It is often said that finding oysters in England can be like diving for pearls, but this is one of the many misconceptions that Oyster Meister - a high quality, wandering oyster shop and a fresh alternative to canapés - is keen to address.
 
“Often the first question put to me ‘is how often do you find a pearl?’” Oyster Meister’s CEO, James Bowles, told CellarVie Wines, “and the long answer is ‘never’ as pearls are not actually in edible oysters. So straight away, if you do find a pearl you shouldn’t be eating the oyster due to their inedible variants.”
 
After all, Oyster Meister is far more than just a kitsch alternative to the increasingly tired and formulaic finger foods industry. 
 
“We try to add a bit of theatre to proceedings but we also endeavour to educate people.” Bowles said. “We don’t just serve people oysters. There is nothing worse than having people walking around with a tray of canapés. It’s incredibly mundane. If I see another tray of puff pastries I’ll top myself! 
 
“What we try to do is work the entire room; there is a real wow factor. Oyster Meister brings added entertainment and excitement to the atmosphere of an event because few people have seen anything like it before.” 
 
From Casanova to Napoleon via sex parties in Amsterdam
 
Prior to the business of free-standing oyster shucking, these mysterious bivalves enjoyed a rich and varied history since the Romans first brought them to our shores. Initially the gastronomic delight of the ruling classes and famously feasted on by Napoleon during his bloody war with Prussia in the early 1800s, they were later eaten in abundance as the principal diet of paupers, “often used in Victorian times for making up the weight in pies, as beef and veal was more valuable,” according to Bowles, who spent five years working as a PA to the Formula One driver Eddie Irvine. 
 
They have since re-emerged as the pinnacle of modern gourmet dining, but one thing remains undeniable; the association between oysters and sex is so hackneyed it is rare one is mentioned without the other. 
 
The legendary Casanova was said to have devoured as many as 50 oysters a day in an effort to sustain his insatiable sexual appetite. “He was famed for eating them between the breasts of these beautiful buxom Venetian women.” Bowles said. “Five oysters a day give you all your daily requirements; your protein, minerals, all your vitamins and metals. They are very high in phosphate and they are incredibly high in zinc, which is why they are an aphrodisiac.” 
 
If the perpetual association between oysters and sex is a cliché it’s not lost on Oyster Meister’s CEO, since his business of the wandering oyster shop was conceived (not literally we might add) in the underbelly of Amsterdam's red light district. 
 
“Andy, the gentleman who started the mobile oyster shucker, initially did this exclusively at sex parties in the underground S&M scene in Amsterdam.” Bowles added. “Obviously people would go to these things, bang away for ten minutes - I mean an hour - and they would then stop for a glass of champagne and half a dozen oysters, before carrying on again! He was doing that for over seven years before someone actually poached him to provide oysters in a more traditional environment.” 
 
‘They are now as good as they’ve been for many a year’
 
For a nation reared on fish-and-chips and increasingly ambiguous to oysters thanks to a recent spate of negative headlines, you could be forgiven for thinking Oyster Meister faced a difficult challenge when the venture began in 2010.
 
Last year a study by the Food Standards Agency (FSA), allegedly discovered that 76 percent of British-grown oysters contain the vomiting bug, norovirus, yet to those within the industry, this has merely served to fuel a now common misnomer. 
 
“To be honest this is a load of guff.” The affable Bowles enthused. “First of all, the nickname for norovirus is actually ‘winter vomiting disease’, so what that has to do with oysters, goodness only knows, but for some reason there was this article and everyone picked up on it.” 
 
Instead he believes the modern purification process whereby oysters lie in a tank for a period of 42 hours, filtering the best part of 100 gallons of UV purified fresh sea water “kills or neutralises any bacteria and viruses in the oyster.” Additionally, because there is no food in the tank, “it also has the second benefit of actually clearing the gastric tract and any waste product with it.”
 
Bowles believes Oyster Meister is thriving because of their unique appreciation of the occasion, but also and pertinently so, because there is now greater quality control in the oyster industry.
 
“Nowadays these oysters are all bar-coded and back-tracked so you are able to trace the full history on them.” He explained. “The farming and the filtration process is now so sophisticated and so heavily monitored that they are now as good as they’ve been for many a year. It’s virtually impossible to farm oysters irresponsibly.” 
 
 
 
Oyster Meister’s client list reads like a who’s who of high society, boasting the chef Tom Aitken, Earl Spencer, the Saatchi Gallery and Sir Terence Conran amongst many others, intimating these pearly molluscs with a three chambered heart are experiencing something of a renaissance. That “the oyster comes in cheaper per unit than a canapé” once you’ve factored in the cost of making them, is neither here nor there and certainly Bowles’ 88% recall rate in terms of repeat business is a testament to Oyster Meister’s je ne sais quoi.
 
‘The only thing oysters don’t really go with is spirits’ 
 
Armed with a plethora of freshly sourced oysters, a troupe of shuckers and an array of dressings as varied as “shallot vinaigrette, fresh lemon juice, red and green tabasco, horseradish, or even a Bloody Mary mix”, Bowles believes Oyster Meister is the perfect accompaniment to a corporate or private event. But what is the perfect addition to ‘nature’s opulence’? 
 
“Strangely enough one of the nicest drinks to have with oysters is a pale sherry, although a Chardonnay or a Sauvignon Blanc is also ideal. The only thing oysters don’t really go with is spirits.” 
 
“A nice crisp Chablis” is also a harmonious partner according to Bowles, perhaps because vines from the region are sometimes grown in a bed of fossilised oyster shells, while a palate cleansing Champagne will certainly add some romance should the occasion require. 
 
Regardless of your tipple, Oyster Meister promises to bring a uniquely sophisticated edge to this ancient and seductive briny mollusc, creating an ambiance and experience befitting the event. Casanova and Napoleon would inevitably approve.
 
To read CellarVie Wines' 'How to shuck oysters' click here
 
Oyster Meister brings a unique flavour to your party that will not be forgotten soon. To contact Oyster Meister for bookings call 0208 747 8981 or email info@oystermeister.com.  
 
 
 
 

Written by: Ben Moss

Ben Moss Former sports journalist, now writing about wine. Still melancholic.  

16.05.13

Beautiful Douro tapestry by David Eley to be auctioned at Christie’s


A new map of the Douro Valley by English artist and author David Eley, will be auctioned alongside a 12 bottle vertical of Quinta do Noval from 1937 to 2003 by Christie’s this June.
09.05.13

Rosé wine sales continue to rise


According to market analysts Nielsen, rosé wine now accounts for a record one in eight bottles of wine bought in supermarkets and off-licences in Britain, which is considerably higher than the one in 40 recorded in 2000. 
08.05.13

What Wines to Drink in the Summer


In the summertime when the weather is fine drink these wines…


Relevant CellarVie Products
Relevant Entries
09.08.12

CellarVie Wines meets…Don Jacobo winemaker Javier Martinez

Ahead of our brand feature on Don Jacobo, one of Rioja’s finest boutique wine producers in the heart of Navarrete, CellarVie Wines caught up with Javier Martinez; the gregarious winemaker and director of the award winning winery to discuss his winemaking philosophy, the ideals behind Don Jacobo’s unique range of wines, and his love of vintage cars…  

05.07.12

CellarVie Wines meets…González Byass' Master Blender Antonio Flores Pedregosa

Antonio Flores Pedregosa is one of the Sherry industry’s most revered blenders and having lived and breathed Tio Pepe from the moment he was born in Gonzalez Byass’ iconic bodega in Jerez de la Frontera in 1955; he is certainly one of the finest. Having joining the company where his father was head of production in 1980, Antonio Flores has continued the family traditions of creating award winning Sherries in the heart of Andalucía.  

27.06.12

My Perfect Dinner Party: Nederburg winemaker Razvan Macici

Following our recent interview with Nederburg winemaker Razvan MaciciCellarVie Wines pressed the jovial Romanian and current star of South African Master Chef to reveal his hypothetical perfect dinner party, complete with three guests of his choosing, his ideal location and a three course meal with his favourite wines... 

25.06.12

My Perfect Dinner Party: The Fladgate Partnership's Adrian Bridge

“I think the point about a good dinner party is that you want to bring together interesting people and you want to have good conversation.” The CEO of The Fladgate Partnership Adrian Bridge told CellarVie Wines when pressed to reveal his ‘My Perfect Dinner Party’. “So I would be looking for people who are either incredible thinkers or people who could create an incredible perspective.” 

21.06.12

The Tailor Made Wine Buyer Guide

There are a host of wine buyer guides across the web that often tell you what you should and shouldn’t be drinking – but how do these guides know what type of wine suits you and your palate? Sure, they are extremely helpful if you are seeking some enlightenment on wines you may never have heard of, but when it comes to parting with your hard-earned cash are you ready to take the plunge?

‘My Palate’ is a system that allows you to discover your own preferences, after all, wine is about exploration, enjoyment and understanding. Of course it wasn’t faultless at the start, but through rigorous testing, we think we have finally got there, so we found ourselves the perfect guinea pig to try it out…


21.06.12

CellarVie Wines meets…Viña Cono Sur Chief Winemaker Adolfo Hurtado

Some winemakers are sententious about their profession; others are prone to aggrandizing loquaciously about the traditions of terroir and the nuisances of tannins. Viña Cono Sur’s Chief Winemaker, Adolfo Hurtado, is neither of those things. 

20.06.12

CellarVie Wines meets…Nederburg cellarmaster Razvan Macici

Razvan Macici has been the Nederburg cellarmaster since 2001 and he is not only a bundle of affable energy and a pleasure to interview, but he is also the man responsible for restoring the prize-winning traditions of one of South Africa’s premier wine brands. CellarVie Wines were fortunate enough to spend the morning in the company of the incredibly infectious star of Master Chef South Africa, during which the Romanian born winemaker discussed the Nederburg philosophy, his attitude towards biodynamic viticulture and sustainable winemaking, his love of Super XV outfit The Stormers, and how he very nearly drowned in wine…

10.04.12

CellarVie Wines meets…Taittinger winemaker Loïc Dupont

Ahead of CellarVie Wines’ focus on Champagne, we stole a precious moment with Taittinger winemaker Loïc Dupont, to discuss his passionate winemaking philosophy and to gain an insight into his crucial role as the guardian of Taittinger’s world renowned reputation, style and elegance. 

08.03.12

How to shuck oysters

Following our interview with the CEO of Oyster Meister, CellarVie Wines explains the art and occasional danger of shucking oysters with a little help from the man himself: - 


Post a comment...

Please register or login to leave a comment

Please enter your email address

Do you have a CellarVie Wines password?

No, I am a new customer

Yes, I have a password


Forgotten password? Click here.
16.05.13

Beautiful Douro tapestry by David Eley to be auctioned at Christie’s


A new map of the Douro Valley by English artist and author David Eley, will be auctioned alongside a 12 bottle vertical of Quinta do Noval from 1937 to 2003 by Christie’s this June.

Click here to view more stories
built and hosted by ModeZero